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Writer's pictureNathan Smit

Shaine Edward: Learn more about the Innovation 7 Sponsored Athlete





Innovation 7 has been a proud sponsor of Shaine Edward, a rising star in the wakeskating and wakeboarding world, since 2023!


Shaine is a prime example of what happens when passion, skill, and dedication come together in perfect harmony. Not only is he a fierce competitor, but he is also an athlete with an infectious enthusiasm for his sport that has helped him quickly gain recognition on both national and international stages. Over the past two years, Shaine has already accomplished some incredible feats, including competing at the WWA World Championships 2023 as part of Team Canada, where he showcased his extraordinary talent among the best in the world. Earlier this year, Shaine was also selected to join the 2024 Wake Canada National Team, a true testament to his skill and determination.


But Shaine's list of accolades doesn't stop there! He has been steadily stacking up podium finishes at various competitions, including a highly impressive 2nd place at the 2023 Wakeboard, Wakeskate & Wake Park Nationals: Ontario. Each of these achievements is a reflection of the hard work and countless hours of training that Shaine puts in, both on and off the water. His results speak for themselves, but it’s his attitude, sportsmanship, and commitment to the sport that make him a standout in the wakeskating and wakeboarding communities.


Back in 2023, we had the incredible opportunity to visit Shaine and his family at their beautiful home in Sooke, British Columbia. During our visit, we spent time getting to know Shaine beyond the competitions—learning about what first drew him to wakeskating and wakeboarding, the experiences that have shaped his career so far, and the personal goals he’s set for the future.


What truly impressed us was not only Shaine's skill on the water but also his dedication to continuous improvement and his impressive work ethic. We had the chance to chat about the strategies he uses during the off-season to stay in top form, both physically and mentally, and how he balances his training with his personal life. Whether it's taking care of his fitness, working with his coach, or reflecting on his performance, Shaine is always pushing himself to be better. He even gave us an inside look at his training routine and shared some behind-the-scenes moments from his downtime, offering us a glimpse into the life of a committed young-professional athlete.


A significant part of Shaine’s success is the guidance and mentorship of his coach, Jordan Sullivan, an extremely skilled wakeskater in his own right. Jordan brings a wealth of knowledge and experience to Shaine’s training, having established himself as one of the top figures in the wakeskating world. With years of professional experience under his belt, Jordan's expertise in both technical skills and performance strategy has been instrumental in Shaine’s rapid rise in the sport.


Known for his seemingly effortless tricks, fluid style, and unwavering commitment to the progression of wakeskating, Jordan has been a major influence on Shaine’s development. His hands-on coaching approach not only helps refine Shaine's technical abilities but also inspires him to push his limits and break new boundaries in his performances. Jordan's deep understanding of the sport, paired with his ability to convey complex concepts in a clear and motivating way, makes him the perfect mentor for an athlete as dedicated and driven as Shaine.


In addition to his regular training at home and with his coach, Shaine has taken his dedication to the next level by traveling to the Philippines for several months to train at CWC Wake Park, one of the most world-renowned wakeboarding and wakeskating facilities globally. Located in the scenic province of Camarines Sur, CWC Wake Park has earned a reputation as a mecca for wakesports, attracting top-tier athletes from all over the world. The park's state-of-the-art facilities, pristine waters, and laid-back atmosphere make it the perfect environment for athletes to hone their craft.


During his time at CWC, Shaine had the opportunity to ride with some of the best in the sport, gaining valuable experience in a world-class setting. The park's pristine weather conditions have resulted in athletes dubbing it "The Butter Factory" for its consistently ultra-smooth water. CWC Wake Park also boats some unique features, including multiple cables, obstacles, and the ability to ride for hours on end, allowed Shaine to focus on perfecting his tricks and expanding his skill set. The variety of challenges and opportunities at CWC Wake Park helped push Shaine out of his comfort zone, allowing him to refine his technique and experiment with new tricks that are sure to set him apart in future competitions.


Training in such an inspiring and supportive environment not only improved Shaine's performance on the water, but also broadened his expereinces into the global wakesports community. The experience gave him a fresh perspective on the sport, connected him with other athletes from around the world, and fueled his drive to continue pushing the limits of what’s possible in wakeskating and wakeboarding.


Shaine uses the off-season as an opportunity to improve his skills and stay sharp. One of his key training methods during this time is skateboarding, a sport that directly complements his wakeskating and wakeboarding abilities. Shaine was instructed by his coach to skateboard for at least one hour every day as it offers a great way for Shaine to stay in motion, maintain his balance, and refine the tricks and movements that translate to the water.


At Innovation 7, we pride ourselves on supporting athletes who embody not only exceptional talent but also perseverance, passion, and a commitment to making an impact—values that Shaine represents in every aspect of his life. We are incredibly proud to be part of his journey and to help support his continued growth in the sport.


We know this is just the beginning for Shaine, and we can't wait to see how his career unfolds in the years ahead. Whether he's competing at the highest levels, sharing his story with other aspiring athletes, or inspiring others with his unwavering dedication, we are excited to be on this journey with him.

Stay tuned as Shaine prepares for his next chapter—this talented athlete has a bright future ahead, and we’ll be right there cheering him on every step of the way!


The best is yet to come!






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